By David Horchover
A advisor for an individual attracted to doing company with different nations. From preliminary marketplace learn, to promoting out of the country, quoting in a foreign exchange, getting paid, insuring your debt, figuring out customs, cultural and language difficulties, tracking your enterprise out of the country and profitable repeat enterprise, this e-book units out all potential exporter must understand to make successful of buying and selling in foreign markets.
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Additional info for Doing Business Abroad: How to Start Trading Successfully in International Markets
Consider the following factors. Package size as already mentioned, in poorer countries items such as razor blades, chewing gum and cigarettes may be sold individually. Packaging cost is the standard package over-elaborate for overseas? Packaging colours eg white is associated with death or mourning in the Far East. Legal requirements for example, some countries do not allow on- pack promotional gifts (Venezuela) and countries in the EU now have very strict requirements as to what must be shown on pack (see labelling).
Advice While research is undoubtedly necessary for a small or new exporter seeking to expand his business, the aim should be to try to keep it to essentials because it does cost (even with grants or aid) and no direct revenue results from it. Sometimes the findings produce an unhelpful or conflicting answer. Page 27 Two alternatives to research are test marketing trade missions. Test Marketing Test marketing is merely selling in one or more parts of the world and using the experience gained to show you what you are doing right or where you are going wrong.
Although it did turn easily, it needed a great deal of maintenance. In a relatively short while the gears 'froze up' and broke because it required so much servicing. As a result, the government, who had loaned the American machine to farmers, went back to a heavier, old, poorer-performing, French machine which lasted longer and required less servicing. Understanding Trade Marks and Brand Names What is a trade mark? Why is it important? What is a brand? How can you protect them? Trade mark: A trade mark is a brand or part of a brand that is given legal protection because it is capable of exclusive appropriation (ie it belongs to the originator).