By Ian Keirle
Nation-state sport has develop into an more and more renowned rest job, with rural activity providing an get away from the stresses of lifestyles within the glossy urban. as a result, the pressures on managers of geographical region sport websites are more than ever prior to. this crucial new vocational textual content deals entire tips at the administration of nation-state websites of every kind, from nationwide parks and heritage coasts to cycle paths and tourism enterprises.The ebook takes a leading edge marketing-driven method of the topic, concentrating on the advance of every web site as a 'product' to meet Read more...
summary: geographical region game has develop into an more and more renowned rest task, with rural sport providing an break out from the stresses of existence within the glossy urban. therefore, the pressures on managers of geographical region activity websites are more than ever earlier than. this significant new vocational textual content bargains entire counsel at the administration of nation-state websites of all kinds, from nationwide parks and historical past coasts to cycle paths and tourism enterprises.The ebook takes a cutting edge marketing-driven method of the topic, concentrating on the improvement of every web site as a 'product' to satisfy
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Extra resources for Countryside recreation site management : a marketing approach
In addition to working out the ﬁnancial elements we can also use the results of the audits to estimate the number of person-days required to carry out the necessary work. Site infrastructure audits and path audits can also be used as base lines against which managerial performance can be checked. If an audit is repeated using the same methodology three years after the initial audit and it shows that the infrastructure is in a worse condition, then you know something has gone wrong! Hopefully things will have improved.
Was the site clearly signed from the public highway? Site entrances Was the site entrance obvious? Was the site named at the entrance? Did the entrance create a welcoming impression? Did the entrance signs accurately convey what the site was like? Car parks Was the car park easy to ﬁnd? Was it obvious where to go from the car park? Did the information provided about the site on the orientation panel in the car park, give you enough knowledge about the site? Did you ﬁnd it easy to understand the map of the site in the car park?
Did you feel threatened in any way whilst on the site? Did you feel ‘welcome’ whilst on the site? Was there any sign of vandalism on the site? Finding your way around Did you ﬁnd it easy to ﬁnd the site’s facilities? Were the signposts within the site clear and easy to use? Did the signposts contain enough information? Was it obvious where paths led? Was the self-guiding trail easy to follow? Visitor facilities? What were your impressions of the visitor centre? What messages do you think the interpretation was trying to get across?